Menu RedesignSeptember 2022
Tools
Indesign
Illustrator
The project was to pick my favorite restaurant and make the menu more legible or interesting. The goal was to match the vibe of the restaurant and make it more appealing for the customers who would typically eat there. I decided to choose IHOP. I went to the restaurant to take pictures of the current breakfast menu. I redesigned it to create a menu that would improve it’s organization and help communicate what IHOP has to offer to the customers in a functional layout.
IHOP is also known for being welcome for families and is a casual place for all types of people. I included images of the food in the design because it added color to the menu and looked more appealing. It was also easy to understand for kids or just about anyone. I drew the pancake icon at the top to create an illustrative component to easily show what someone will be looking at right when they see the title. This layout was much more organized in terms of visual organization.